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About the Founder

For owners who care who is behind the work.

I’m Jake Lee, founder of Palisade Stays.

I grew up in Bergen County and built Palisade Stays for owners who want calm judgment, clean launches, and serious stewardship of the asset from day one.

Seven years across short-term rentals, furnished rentals, launches, and advisory work shaped how I help owners avoid preventable mistakes before they become expensive ones.

If a property is a fit, I’ll tell you why. If it is not ready, I’ll tell you that too.

The operating record behind the work

237
STRs operated
116
listings launched
16,100+
reservations facilitated
$89.5M+
real estate stewarded
73
clients served
23
markets · 7 states
7
STR operating companies built
500+
claims resolved
Attested across Jake's career and the Xenia network · 2026Held to one standard

WHAT REAL OPERATING EXPERIENCE CHANGES

What real operating experience changes.

My background is not just a credibility detail. It shapes how decisions get made, how problems get handled, and how standards hold when the work gets messy.

Real reps

I’ve seen what happens when a property is launched too early, positioned poorly, or handed off without the systems and standards needed to hold up under real use.

Calm judgment under pressure

Problems do not arrive on schedule in this business. Clear thinking under pressure is not a bonus. It is part of the operating standard.

Standards that hold

Readiness, consistency, accountability, and guest experience are not extras. They are part of what protects both the stay and the asset.

Launch quality first

Weak launches create downstream problems that are expensive to unwind later. Sequence, readiness, and timing matter from the start.

From the Founder

Why I built Palisade Stays

Before hospitality, I spent six seasons as a federal wildland firefighter on high-performing crews in the West. That work taught me team-first discipline, calm under pressure, and how much leadership matters when timing is tight and the stakes are real.

I learned this business under mentors who held a high bar for hospitality, stewardship, and follow-through. They taught me to pay attention to how a home feels, how a guest is treated, and whether the systems behind the work actually hold up as complexity grows.

Over the last several years, I’ve kept refining that craft by operating short-term rentals and furnished rentals across multiple markets, asset types, and launch conditions.

Over time, that experience taught me to see the whole picture more clearly: not just what helps a property perform well, but what protects the asset, mitigates risk, and ensures that the guest experience is thoughtful, consistent, and genuinely cared for.

What matters to me is helping a home perform well without losing what makes it worth caring about in the first place, while making sure the standards and systems behind it hold up, guests feel looked after, and the people trusting me with it feel their trust was well placed.

After becoming a father, it felt right to bring that experience back to the region where I grew up and build something more selective, more personal, and more grounded. I built Palisade Stays for owners who want judgment worth trusting, intelligent stewardship, and a home that is looked after intentionally from the start.

Jake Lee

Founder, Palisade Stays

Next Step

Get a clear read from the person behind the work.

If you own a property in Northern New Jersey or the Lower Hudson corridor and want to know whether Palisade is the right fit for launch, advisory, or full-service management, start with a property review. You will get a direct answer on the property, the opportunity, and the cleanest next step. No pressure. No inflated projection. Just a clear operating read.

Part of The Xenia Network

Held to one standard.

Run within The Xenia Network, a founder-led collection of hospitality companies sharing one operating standard, with guest care by Xenia Hospitality Operations.

Explore the network